In a recent Wired News Article, 6 New Web Technologies of 2008 You Need to Use Now, Michael Calore talks about several web technologies that are already important for social media and online communities, but will continue to be increasingly important in 2009.
Identity Management. With all of the buzz behind OpenID, Google Friend Connect and Facebook Connect in 2008, will we finally be able to better integrate our profile data, friend lists, and other identity data to be able to better manage our information in 2009? While the big social networks have already been looking at ways to implement these technologies, smaller and niche social networks and communities (including corporate communties) will need to start thinking about them in 2009. How will you make it easier for your members to join a community while bringing any appropriate identity information along with them?
Lifestreaming. Most of us have accounts on dozens of different sites, so services like FriendFeed have been popping up to help pull our updates and those of our friends into a single stream where they can be more easily consumed. Does your niche social network or corporate community have an rss feed of each member’s activity and have you encouraged them to add this feed to their FriendFeed account?
Location Awareness. I spend quite a bit of time thinking about interesting ways to use location information as a part of my work with Shizzow. For me, location awareness is all about merging our online identities with real world interactions with real people. While it might be interesting to know that a friend of mine is visiting some exotic far away city, I am more interested in being able to find friends right now to get together for coworking, tea, or a couple of drinks at happy hour. How can you use location information to help your community members get together in the real world for meetups?
I hope this provides a little food for thought as you think about your social media and online community plans for 2009.
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2 thoughts on “Web Technology: Impact on Social Media and Community”
I have yet to join FriendFeed or FB connect because they are newer and here mixed things from both sides. I always just log on to my separate accounts and profiles and update each one there. Do you think it’s time I get into FriendFeed? Or is it just one more community that will take time to learn and take time to slowly build. Just not sure if it’s necessary.
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